Dark Kitchens #1

A Dark Kitchens is a business model focused on food delivery, without a dining space, serving customers through online orders.

However, ‘Dark Kitchen’ has multiple names depending on the source, with many labels for the same concept. 

such as ‘dark kitchens,’ ‘ghost kitchens,’ ‘cloud kitchens,’ and ‘virtual restaurants.’

Orders come in, food is prepared, and packaged meals go out to the customer.

DARK KITCHEN BUSINESS 

Traditional restaurants can use various operational models, including fast-food restaurants, fine dining establishments, cafes, street food stalls, etc.

Similarly, within the context of dark kitchens, various operational styles give rise to diverse models.

1. The ‘traditional’ dark kitchen

A specialised approach, entirely devoted to a specific style or flavour. 

This model encompasses businesses that focus on a single type of cuisine, such as Indian, Thai, Pasta, Pizza

Main characteristics:

Highly specialised operations, a focus on quality and smaller menu options.

Usually a menu with subtle variations, maintaining elements of preparation or style across different dishes.

Operations are centralised in a single kitchen or location.

Self-delivery driven by specialist QR deal packaging.